Help Philadelphia’s premiere Burger franchise guide people to their locations and drive them towards a purchase.
Rebrand the restaurant to reflect the high quality of the food.
Make the customer experience as simple as possible.
Create a sense of community.
Focus on business people by day, young people at note.
Bring technology to the location and online.
OTTO NY created a paper-thin, illuminated touch menu, that is dramatic and easy to follow. We developed a customer photo gallery to create a shared experience. We designed and developed a responsive website, that enables people to access 500 Degrees for their lunch break or a 3am, after clubbing burger.